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Tokenized Assets ‘Expand Participation in Equity’ and Bring Wall Street On-Chain: Exodus

Roman Hasley
Last updated: 21.06.2025 3:42 AM
Roman Hasley
Published: 21.06.2025
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Tokenized Assets ‘Expand Participation in Equity’ and Bring Wall Street On-Chain: Exodus

The Tokenization Industry: Rapid Growth and Expansion Potential

The tokenization industry is experiencing rapid expansion as new use cases emerge. Industry projections suggest significant growth in the coming years.

Contents
The Tokenization Industry: Rapid Growth and Expansion PotentialWhy Tokenization?Innovation in Action

Boston Consulting Group forecasts the nascent tokenization sector could reach a market size of $16 trillion by 2030. While ambitious, other analyses like McKinsey’s predict a market cap of $2 trillion by 2030, potentially $4 trillion under a favorable scenario. This projected scale would surpass the current value of all cryptocurrencies and stablecoins.

Exodus, a self-custodial crypto platform, highlights blockchain’s potential to broaden participation in equity markets. Last year, it became the first U.S. company to tokenize its stock on the Algorand blockchain and subsequently listed these shares on the NYSE American, aiming to enhance liquidity and elevate its corporate profile alongside traditional markets.

Why Tokenization?

Asset managers and businesses are drawn to tokenization due to several key advantages. Blockchain technology enables 24/7 trading, eliminating the limitations of traditional business hours and weekend closures. Settlement processes, which previously took days, can now be completed in minutes. Additionally, tokenization can reduce the costs associated with issuing and trading equities by automating back-office operations, potentially by up to 50%.

Perhaps the most significant benefit, especially for illiquid assets, is the potential to increase liquidity. Fractional ownership enabled by tokenization can make high-value assets like fine art, wine, and real estate more accessible by lowering the barrier to entry.

Financial institutions acknowledge the early stage of tokenization adoption. Analysts at Citi believe the financial sector is “barely scratching the surface,” citing the transformative power of smart contracts for automating processes like conditional payments. Asset managers see the potential to expand participation in equity markets by offering round-the-clock trading and instant settlement.

Innovation in Action

Looking ahead, tokenization applications extend beyond stocks to include bonds, commodities, and other alternative investments, further diversifying asset classes on the blockchain. Exodus emphasizes its commitment to leveraging blockchain to democratize finance, noting its pioneering tokenization and NYSE listing as key milestones.

Despite the rapid growth, challenges remain. Regulatory clarity is a primary concern, though efforts are underway. Scaling blockchain infrastructure to meet institutional demand is another key hurdle. State Street research suggests institutional interest is high, with 70% willing to transfer assets between traditional and tokenized platforms, indicating coexistence is anticipated rather than a complete shift for years to come.

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