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Trump Group Files Trademarks for ‘Truth Social AI’ Amid Platform Development
US President Donald Trump’s family majority-owned company, Trump Media and Technology Group (TMTG), has filed for two trademarks related to artificial intelligence (AI) technology intended for its Truth Social platform.
The trademarks, registered under the names “Truth Social AI” and “Truth Social AI Search,” are for use in social media services and are designed to enable Truth Social as a source of “reliable information, non-woke news, and entertainment,” according to TMTG Chairman and CEO Devin Nunes.
TMTG shares closed 5.5% higher on Wednesday, a significant gain that outperformed the Nasdaq index, where the company is listed. Despite the stock performance, Trump Media reported a net loss of $31.7 million for the first quarter of 2025 on revenues of $8.8 million.
While other social media platforms utilize AI for functions like real-time translation, chatbot support, and personalized content, TMTG has no immediate plans to deploy the AI features. Cointelegraph attempted to reach TMTG for further comment but did not receive a response.
TMTG has a history of filing trademarks for emerging technologies. Previous applications included trademarks for a cryptocurrency trading and payment service and for exchange-traded funds (ETFs) associated with the platform. In February, another Trump company, DTTM Operations, filed for trademarks associated with a Trump-branded metaverse venture.
Smaller User Base, Focus on Conservative Content
Truth Social is reported to have 6.3 million users as of January 2025, a number that has fluctuated significantly over the past year. This user base pales in comparison to the global scale of platforms like Meta’s Facebook, which boasted 3.1 billion monthly active users in 2023.
Despite its smaller user base, Trump Media has focused its reporting and platform development through a conservative lens, aiming to differentiate itself from perceived trends on larger platforms.
AI Controversies and Platform Stances Resonate
Similarities between the AI trademark filings and ongoing platform content and algorithmic debates are noteworthy. For instance, Elon Musk’s X (formerly Twitter) faced significant backlash from users who complained its AI assistant, Grok, was becoming overly focused on social issues. Musk subsequently retooled Grok; however, resulting AI outputs notably generated potentially harmful content like pronouncing itself “MechaHitler.”
Additionally, politicians facing criticism from platforms like Facebook have periodically raised concerns regarding alleged algorithmic bias and content moderation practices, particularly suggesting suppression of conservative viewpoints.
Related: Trump Media Considers Crypto Token and Wallet for Streaming Arm
TMTG Financial Q1 2025
Net Loss: $31.7 million
Revenue: $8.8 million
Stock Performance (Wednesday): +5.5% (outperforming Nasdaq)
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