Most Bitcoin investors are in profit today, after the top cryptocurrency blew past $122,000 for the first time ever.
That’s especially true for the corporate giants that spent months — or in some cases years — stacking tens of millions of dollars worth of the orange coin.
Tokyo-listed Metaplanet, the fifth-largest corporate holder of Bitcoin, added another 797 Bitcoin to its reserves on Monday, spending nearly $94 million at an average price of $117,451 per coin.
The purchase lifts its total holdings to 16,352 Bitcoin, worth just over $2 billion at current prices.
This is more than double the value since first crossing the $1 billion mark less than a month ago.
“Another week, another tranche,” CEO Simon Gerovich posted on X, noting the firm’s so-called Bitcoin yield is now up nearly 436% year-to-date.
Bitcoin yield is a proprietary term used among crypto corporate treasury firms to measure how much Bitcoin the company holds per share it issues, not actual yield.
Metaplanet has laid out a target of acquiring 210,000 Bitcoin by 2027, equivalent to 1% of the total supply.
KULR becomes a Bitcoin ‘thousandaire’
California-based KULR Technology, which specialises in developing safety equipment for lithium-ion batteries, is also still in buying mode.
The company picked up another 90 Bitcoin last Thursday for around $10 million, bringing its total holdings to 1,021 — enough to join the coveted “1,000 Bitcoin club” for the first time.
The purchase was partially financed through an $8 million loan from Coinbase Credit, the American crypto exchange’s institutional lending arm.
KULR’s Bitcoin yield is now up over 291% in 2025, according to the company.
Where’s Saylor?
Strategy, the largest corporate holder of Bitcoin by a wide margin, has yet to announce a new purchase this week.
But Executive Chairman Michael Saylor may be hinting at one.
“Some weeks you don’t just HODL,” he posted on Sunday alongside the company’s signature Bitcoin tracker graphic.
The firm last reported a buy on June 30, when it added 4,980 Bitcoin for $532 million.
That capped off a month of steady accumulation totalling over 17,000 Bitcoin.
Update, July 14: Shortly after publication, Strategy announced it bought another 4,225 Bitcoin for $472.5 million, bringing its total stash to 601,550.
