Vanadi Coffee Approves Ambitious €1 Billion Bitcoin Investment Strategy
A small Spanish café chain, Vanadi Coffee, has thrown its weight behind a radical financial pivot: agreeing to invest up to €1 billion in Bitcoin during a decisive shareholder meeting held on June 29. This audacious move forms part of a diversified asset strategy and marks a stark departure for a company currently struggling financially.
A Loss-Making Turnaround Attempt
Despite reporting a net loss of €3.3 million in 2024 and generating an annual revenue of just €2 million befor此announcement, with a mere six locations nationwide, Vanadi Coffee is betting its future on Bitcoin adoption. The company will formally designate Bitcoin as one of its main reserve assets, joining ranks with larger digital asset-focused corporations like MicroStrategy and Metaplanet.
“Investing in Bitcoin is a long-term commitment to a new decentralized financial model,”
— Vanadi Coffee official statement
Triggered by Shareholder Drives to Rediscover Value
The proposal emerged just three weeks ago from Vanadi’s chairman, Salvador Martí, appearing partly driven by investor frustrations. Having gone public in July 2023 at €3.28 per share, the stock price suffered dramatically throughout 2024, plummeting to €0.28 by early June 2025—a devastating 91% decline.
Seeking a potential lifeline, Vanadi described Bitcoin in the same breath as a “strategic asset” with the capacity to both protect and grow the company’s assets.
Initial Purchase Sparks Interest, Further Capitalization Aims for €1B
In May, the company executed its first significant Bitcoin purchase—acquiring 5 BTC at an estimated cost of around $527,000—an event that briefly boosted its stock price.
With the plan now approved, Vanadi has more than doubled its initial holding by adding another 20 BTC, raising its total Bitcoin portfolio to 54 BTC, valued at approximately €5.8 million. Crucially, the funding mechanism involves convertible financing and capital raises, offering flexibility (issuing debt or equity) but also posing risks to existing shareholders regarding potential dilution.
Authorized by the board is the negotiation of one or more “convertible financing lines” dedicated explicitly to funding the “bitcoin accumulation strategy,” topping out at €1 billion.
Rally in Response
The market has reacted decisively positively. Vanadi’s stock has surged 240% in the last month and over 500% year-to-date, making it one of the top performers on Spain’s BME Growth index.
Premarket data highlights a nearly nine-fold increase (from €0.28 to approximately €2.25) following the news.
Voices of Doubt Weigh in
Analysts present contrasting assessments. While some commend the initiative as bold forward-looking strategy, others highlight substantial risks. Criticisms include:
- Concerns about Vanadi’s inexperience holding and managing significant cryptocurrency exposure
- Plugin a relatively thin operating margin
- The inherent volatility of the Bitcoin market
- Unclear regulatory safeguards in Spain for such large corporate Bitcoin investments
Furthermore, the scale of the investment—€1 billion—is underscored by its disproportion to Vanadi’s modest physical footprint and current revenue base, placing this Bitcoin commitment unusually high in the European corporate landscape.
The upcoming execution of this strategy remains uncertain, particularly in its operational details beyond Bitcoin accumulation. Will this Bitcoin interest translate into tangible growth for the café chain itself? Will regulatory hurdles emerge? Time will tell if this €1 billion bet ultimately fuels Vanadi Coffee’s expansion or serves as a cautionary tale.
