NFT Sales Surge Over $574 Million in July

By [Author Name], July 31, 2025

Global NFT sales volumes reached $574 million in July, CryptoSlam data indicates, marking the second-highest monthly total this year and narrowly missing the peak January sales of $678.9 million. This significant milestone represents a strong 47.6% increase compared to June’s $388.9 million.

While total transactions decreased 9% month-on-month to five million, the average sale value rose notably to $113.08. This upward trend signifies a growing demand for premium assets among investors, suggesting a shift towards more substantial acquisitions.

Participation metrics from July reveal important market dynamics: unique buyers decreased 17% to 713,085, while unique sellers rose 9% to 405,505. This imbalance points towards consolidation, with fewer but larger players driving the market.

Market capitalization hovered around $8 billion (based on July NFT Price Floor data), representing a 21% year-on-year increase from $6.6 billion. *(Note: Valuation frequently fluctuates based on source methodology)*

Top 10 NFT Collections by Market Cap: Data Source: NFT Price Floor *(Placeholder Image Location)*

Key Trends and Metrics

Top Trading Volumes

Ethereum: $275.6 million (56% YoM growth)
Bitcoin: $74.3 million
Polygon: $71.6 million

Blockchain Performance

Cardano experiences highest volume percentage growth (+102%)
Solana shows modest volume gains (+8%)
Polygon and BNB Chain see significant YoM sales declines (-51.1% & -54%)

Ethereum Dominance Continues

Ethereum’s value surged to over $3,900, pushing up valuations for most high-performing NFT collections. Strikingly, all top ten collections by market cap are Ethereum-based. CryptoPunks led in July’s trading activity (over $69.2 million), followed by Pudgy Penguins ($55.5 million) and Courtyard.

Pudgy Penguins demonstrated the most impressive growth during July, recording a 65.44% increase in floor price. Its performance notably outstripped veteran collections like Bored Ape Yacht Club (BAYC) and Mutant Ape Yacht Club (MAYC).

“The rally in memecoins indicates investors are searching for performance drivers amidst overall crypto market fatigue.”
– Financial Executive Comment